Can Villanova win for a second year in a row? What upset will earn you the most points?
This Wednesday people around the world celebrated International Women’s Day and highlighted a myriad of issues surrounding gender equality.
Bloom & Wild CEO Aron Gelbard visited Unruly yesterday to talk about how he helped turn his flower delivery company into such a blooming success.
Gelbard talked about leadership and building a culture of innovation at a Q&A held with senior members of Unruly staff at our new HQ in Whitechapel.
Headed to Austin this week for SXSW? Wish you were? The tech community is about to descend on this hip Texas town to discuss the biggest trends and challenges facing the industry today.
Diversity, AI, politics – these are just a few of the trends that are popping within the hundreds of SXSW sessions you could attend.
It’s International Women’s Day – and individuals and organisations around the world are celebrating the achievements and progress made in gender equality, and the work that still needs to be done.
In honour of this, we thought we’d highlight some of the best campaigns we’ve seen around this year’s #IWD. Many of the ads you will recognise, like the return of the awesome #ThisGirlCan campaign, but there’s also welcome surprises from Benetton, Western Union and more.
Vodafone: Connected She Can
International Women’s Day is here and, along with the moving tributes, political stances and inevitable Twitter jokes, there is always the curious question of what brands ought to do on a day like this.
Different brands have responded to this question in different ways. For its International Women’s Day campaign Vodafone has released two ads – ‘Connect’, which is airing internationally, and ‘ReConnect’, aimed at the UK – both of which highlight the lives of women, struggling, triumphing and everything in between.
One of the most powerful ads launched in conjunction with this year’s International Women’s Day is P&G’s “#WeSeeEqual”.
The video, created by the agency behind the highly successful “#WomenNotObjects” campaign, tries to shatter traditional gender stereotypes using footage taken from user-generated videos partially sourced by Storyful.
It’s been a busy week in Adland, from the Oscars to brands gearing up for #InternationalWomensDay on March 8th – there’s a lot to keep up with.
Mobile World Congress used to be solely for smartphone unveilings and telco presentations, but over the years the trade show has grown into something much bigger.
This year was no exception, with talk of future tech, virtual reality, and connected devices filling the Barcelona streets all week. This switch in focus means the show is now even more unmissable for marketers – and video marketers in particular.
Article originally appeared in Campaign.
For a service which boasts an estimated 40 million users, Spotify has maintained a surprisingly low public profile in Adland.