Welcome to Unruly

Unruly wins minds and steals hearts through the power of our data-driven, omnichannel marketplace. Part of the Tremor International group, we use emotional data to deliver brand-safe, awesome advertising to more than 1.2bn people around the world.

We’ve been on an exciting journey over the past 14 years!

  • 2006 – Unruly founded in London
  • 2011 – Opens New York office
  • 2013 – Acquires German start-up ShareIfYouLike
  • 2014 – Singapore office opens
  • 2015 – Tokyo and Sydney offices open
  • 2015 – Unruly is acquired by News Corp
  • 2020 – Acquired by Tremor International
  • 2020 – Unruly merges with RhythmOne

Unruly Blog

Stay ahead of the curve and at the adtech forefront with the Unruly blog, covering the latest programmatic developments, emotional insights, consumer trends, privacy battles, creative tips and inspiring ad campaigns.

Unruly News

Head to the news section for the latest updates from across the Unrulyverse, from the awards we’ve won to the latest global events we’re attending.

U7 Client Council

The U7 is our brand, publisher and agency-powered council, set up to create a dialogue with the ad industry so they can play an active role in shaping the future of digital marketing for the better.

The U7 is made up of members from AB InBev, Accenture, Bank Of America, Colgate-Palmolive, Coty, Dentsu, Diageo, GSK, Havas, IPG Magna, Mars, Mediacom, Nestle, OMG, P&G, Publicis Groupe, SEEHER, UM, Unilever, Wavemaker, WFA, WSJ and Zentihoptimedias.