News You Can Use: TAG Requires Publishers To Use Ads.Txt

Each and every week Unruly hunts for the biggest headlines in advertising and marketing, bringing them all together in this handy list so you can stay up to date with what’s happening across the industry.

This week the Trustworthy Accountability Group announced plans to incorporate Ads.txt, the IAB’s transparency initiative, into its anti-fraud certification process.

Read more

UnrulyX Shortlisted For Best Video Platform At Digiday Awards 2018

Unruly has been shortlisted for a Digiday Video Award! UnrulyX is a finalist in the Best Video Distribution Platform category alongside BrightCover, FuelX and Concert.

The Digiday Video Awards recognise the most outstanding and inspired work in branded digital video, video marketing and video advertising.

Read more

News You Can Use: Transparency Remains A Major Concern For Programmatic Buyers

Each and every week Unruly hunts for the biggest headlines in advertising and marketing, and then brings them all together in this handy list so you can stay up to date with everything happening across the industry.

This week YouGov Australia released research proving the impact of CSR policies for APAC brands, while a recent survey suggests transparency is still a major issue for programmatic ad buyers.

Read more

5 CES 2018 Advertising Sessions You Can’t Miss

CES officially kicks off today! Have you got your pass? Did you download the app? The mammoth conference is basically the tech equivalent of Glastonbury – you need 40 minutes to get anywhere and you’re bound to get distracted by something you had no idea was there!

But among the self-driving cars, smart fridges, wall-sized TVs and helpful robots there is an impressive lineup of keynotes, panels discussions and presentations – especially for the keen-eyed marketer.

Read more

News You Can Use: Programmatic Ad Spend In Europe Set To Soar In 2018

Happy New Year! We are only a few days into 2018, but already there is a lot going on.

But don’t worry, we have you covered – you won’t miss a thing. Each and every week Unruly scours the web, Twitter feeds and events for the biggest stories from around the ad industry – so you can catch up on anything you missed before the weekend.

Read more

The Home Show: How Smart Homes & IOT Are Helping A New Generation Of Carers

The Home Show is a new series from Unruly which looks at how connected devices and emerging tech are changing the way brands speak to consumers.

In the series, our futurist, Simon Gosling, chats with innovative businesses and individuals whose products and ideas are disrupting their industries.

This week we look at how tech is helping carers. In the UK, 3 million people juggle paid work with caring responsibilities, while one in six people give up work to care for loved ones. So how can IoT tech help?

Read more

The Top 10 Most Read Unruly Blog Posts Of 2017

It’s fair to say that 2017 has been a year of serious highs and lows – from political uncertainty around the globe to a brand safety crisis that shook digital advertising to its core.

From Donald Trump’s first year in office, continuing sexual misconduct allegations across every industry, and some of the worst hurricanes and storms in recent memory – it’s a year many would like to forget.

Read more

The 5 Ads of 2017 You Really Need To Watch (Again)

Every month Unruly scours the corners of the web for the funniest, saddest and weirdest ads around – then we put them on a handy list so you can catch up before the weekend.

This month has a twist, however. As it’s the end of the year, we decided to turn things up a notch and give you our favourite ads of the year. This year’s round-up includes a holiday ad from London Heathrow Airport, a terrifically-terrifying Halloween spot from Mars, and even an ad from Super Bowl sweetheart Hyundai.

Read more

News You Can Use: IAB US Report Reveals Extent Of Mobile Boom

Each and every week Unruly scours the web, Twitter feeds and events for the biggest stories from around the ad industry – so you can catch up on anything you missed before the weekend.

Top-secret mixed reality startup Magic Leap made headlines this week by unveiling the first iteration of its groundbreaking headset, Magic Leap One. Over in the Unrulyverse we sat down with software developer Sarah Young to discuss her career so far, and what it’s like working on Unruly’s Product team.

Read more

Unruly Developer Sarah Young On Why Collaboration & Curiosity Are The Keys To XP

Unruly is always on the hunt for programmatic superstars and talented software developers to add to our growing team – does that sound like you? If it does, but you’re not too familiar with what we do, fear not!

To give you a little insight into the day-to-day goings-on at Unruly, we sat down with one of our software developers, Sarah Young, to talk about how she got into the field, her life before Unruly and just exactly what her work entails.

Read more