The Unruly Blog
Stay ahead of the curve and at the forefront of ad tech with the Unruly blog, covering stories from across the Unrulyverse and beyond!
Sex For Moms And Autumn Songs: 5 Ads You Should Watch Right Now
Siri goes to prison, the Danes have sex for their mums and Nike finishes last in a marathon. Yep, only in AdLand! There’s nothing us Unrulies love more than great online content and lucky for us we get to spend our days watching, tracking and sharing the most awesome videos on the planet.
Indifferent Huskies And Chicken Nugget Munchies: 6 Branded Vines You Should Watch Right Now
1,2,3 may be as easy as a,b,c but 6 is a whole different story. It may seem impossible to produce impressive content that only lasts 6 seconds but some brands have absolutely nailed it on Vine. So what’s their secret? Well, creativity is key. I’ve rounded up 6 brands whose short-form content shone through this week to show you how it’s done.
Go-Go-Gadget: Why Online Ads Are In Love With Tech
As far as online culture is concerned, there’s no vast difference between pop culture and tech culture. For every blog discussing details from the Star Wars set or what Jaden Smith said this week, you’ll find just as many poring over new smartphone specs or the latest GoPro-based, drone-enabled innovation. As the latest iPhone is released, it’s clearer than ever that gadgets are their own buzzworthy form of entertainment.
Teary Faces And Boat Chases: 5 Ads You Should Watch Right Now
Spokespeople who refuse to speak, beer-filled Bond boat chases and a football-themed aria. It could only be Adland! There’s no one who loves watching the most awesome social videos on the planet than us. So after a week of trawling the Open Web for the most engaging and creative content out there, we’ve compiled a list of five best video ads so you can use your time on the net wisely…. like watching cute compilations of baby goats.
Science Of Sharing 2015: Thursdays Are The New Wednesdays
Things certainly change quickly in online video advertising. Just two years ago, YouTube accounted for almost a half of all video views worldwide, a six-second video was deemed way too short and Wednesday was the best day of the week to launch a video campaign. Fast forward to now and the picture has changed drastically. YouTube’s share has shrunk to almost 20%, Vines are watched by millions every day and Thursday has replaced Hump Day as the optimum day to release your video campaign.
Rugby Kicks And Pizza Licks: 6 Branded Vines You Should Watch Right Now
Did you know that the number six is a symbol of completeness? It’s also the very short amount of time that brands have to impress on Vine! So how do you tell a complete story in just 6 seconds? Well, you have to keep in snappy, interesting, and, above all, creative. We’ve rounded up 6 brands who have displayed just that this week to show you how it’s done.
Rugby Stars And Crashing Cars: 5 Ads You Should Watch Right Now
Rugby balls flying first class, kid astronauts and real-life Pokémon battles. It could only be Adland! There’s no one who loves watching the most awesome social videos on the planet than us. So after a week of trawling the Open Web for the most engaging and creative content out there, we’ve compiled a list of five best video ads so you can use your time on the net wisely…. like learning how to fold a shirt in under 2 seconds. Enjoy and happy folding!
Holy Moly! Unruly Joins Forces With News Corp
Welcome to the Unruly blog! For those of you that haven’t visited these parts before, this is where we report on our latest product launches, insight findings, office openings and industry happenings around the Unruliverse. Enjoy! The three of us are delighted to announce today that Unruly is to be acquired by News Corp, in a deal that brings together Unruly’s cutting-edge video ad technology with the premium media titles and global brands of News Corp’s diverse portfolio.
Sketchy Cars And Fashion Stars: 6 Branded Vines You Should Watch Right Now
Did you know that six is the smallest perfect number? It’s also the very short amount of time that brands have to impress on Vine! So how do you make a perfect video for the perfect number? Well, creativity is key and with such little time to impress, smart brands know that sometimes it’s best to leave it to the experts and partner up with a pro.
