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Stay up to date with the latest news from Unruly including our latest press and thought leadership!

  • Budweiser’s “Puppy Love” Ad Wins Super Bowl XLVIII

     Cute Beer Commercial Not Only Attracts Most Online Shares But Also Generates Most TV Coverage Across World, Says New Research Budweiser’s “Puppy Love” was the runaway winner of Super Bowl 2014. The cute commercial, which tells the story of an unlikely friendship between a horse and a puppy, was not only the most shared video online, but also the ad which attracted the most TV coverage. The ad has so far generated 1.31 million shares, according to data supplied by Unruly’s Viral Video Chart, making it the sixth most shared Super Bowl ad of all time (so far).

  • Samsung Is The Most Shared Social Video Brand Of 2013, Says Unruly

    Pepsi Also Replaces Coke In Top 10 Brands Of The Year As Marketing Technology Platform Launches Inaugural Unruly Video Sharing Awards. LONDON, NEW YORK, PARIS, BERLIN, STOCKHOLM — December 10, 2013 — Samsung is the most successful social video brand of 2013. The technology giant’s video campaigns attracted more shares this year than any other advertiser, according to new data released today by Unruly — the award-winning platform for social video advertising. Thanks to the global success of such campaigns as “S4: Sound & Shot”, Samsung attracted 7.3 million shares* – 2.3 million more than insurance company GEICO in second spot and a 201.20% increase from the previous year, when they finished eighth. In third spot is Dove, the Unilever brand which attracted 4.52 million shares in 2013

  • Tech City UK Names Unruly In Second Wave Of High Potential Growth-Stage Companies To Join Future Fifty Fast-Track

    Disclosure: Original release distributed by the Future Fifty  LONDON, Friday 6 December 2013: Tech City UK has named the second wave of 25 companies to join the Future Fifty programme which matches high potential growth-stage businesses with bespoke public and private sector support to fast-track their growth, create jobs and deliver significant economic impact to the UK. Among the second instalment are innovative technology businesses transforming sectors ranging from ecommerce to medicine and media, including household brands such asPhotoBox, Matches Fashion and Chemist Direct. Following another round of judging by a 17-strong independent advisory panel they now join the initial 25 companies on to the programme that were announced in October.

  • Branded Video Sharing Almost 50 Times Higher In 2013 Than In 2006

    Interactive infographic ‘The Unruly Viral Spiral’ shows the explosion in shares and changing social video advertising trends December 4, 2013 — The sharing of video ads has increased almost 50x over the last eight years. That’s according to marketing technology platform Unruly, which today launches an interactive infographic that visualizes the explosive growth of video sharing since 2006, charting the extent to which many advertisers are using social video to amplify their brand. ‘The Unruly Viral Spiral’ charts the 3 most shared ads across the social web from every year since 2006 and also tracks their number of all-time shares since launch. Ads from brands such as Pepsi, Volkswagen and Nike all feature.

  • London Stock Exchange Names Unruly In ‘1000 Companies To Inspire Britain’

    Disclosure: This release appeared on the London Stock Exchange website on November 29, 2013 Landmark research identifies some of the fastest-growing and most dynamic small and medium sized businesses (SMEs) in the UK Unique focus on broad metrics beyond short-term revenue and profit growth Launch event held with CEOs from around Britain at London Stock Exchange

  • Unruly Launches Interactive Infographic Visualising Growth Of Branded Video #ViralSpiral13

    Did you know that the sharing of video ads has increased almost 50 times over the last eight years? It’s an incredible stat which shows how sharing across the social web with our friends and family has become such an important part of our daily lives. The Unruly Viral Spiral – an interactive infographic which updates in real-time – not only visualizes this incredible growth, but by looking at the most popular branded video content every year since 2006, it shows how consumers’ tastes have changed so much in such a short amount of time.

  • Unruly Tops IPA Media Owner 2013 Autumn Survey (IPA Press Release)

    Disclosure: This release appeared on the IPA website on November 26, 2013 Unruly has taken the top accolade in the IPA’s Online Media Owner autumn 2013 Survey (25th November), with 82.4% of respondents agreeing that their overall experience of dealing with them is good. Unruly Media are the only company to receive a score of above 80% in the ‘Grand Prix’ category in the Autumn Survey, and have gone up 7.8 percentage points and eight positions since their debut appearance in the spring 2013 survey. Exponential and Inskin Media came in second (79.2%) and third positions (78.9%). In this same category, AOL lead the online pure plays sector with a score of 78.7% and A & NY lead the cross over media sector with a score of 77.9%. View the

  • Unruly Unveils The Top 20 Most Shared Ads Of 2013

    Ads from Dove, GEICO, Evian, Pepsi and Kmart top the chart of most successful branded videos of the year November 21, 2013 — A three-minute video from Dove that aims to show women they are more beautiful than they think is the most shared ad of 2013. ‘Dove Beauty Sketches’, created by agency Ogilvy Mather for the Unilever personal care brand, tops the 2013 Top 20 Global Social Video Ads Chart —an annual ranking of the year’s most socially-shared video ads of the year—released today by Unruly. The ad, which was also distributed by Unruly, has attracted 4.24 million shares across Facebook, Twitter and the blogosphere since its launch in April, putting it just ahead of GEICO’s ‘Hump Day’ commercial (4.03 million) in second spot. It’s also the most viewed online video ad of all

  • Brands Account For 40% Of The Top 1,000 Most Shared Instagram Videos, Reports Unruly

    Marketing technology company launches new product set for brands looking to extend their 15 seconds of fame across the Open Web. SAN FRANCISCO, NEW YORK, LONDON,  – October 23, 2013 – Forty per cent of the 1,000 most shared Instagram videos last month came from brands, according to new data released today by marketing technology company Unruly. The social video marketing platform found that more than 80 different brands – including Samsung, Nike, BMW, Disney, General Electric and Red Bull – feature on the Unruly Viral Video Chart’s top 1,000 Instagram videos, despite the Facebook-owned mobile app only adding video functionality in June.