Unruly Insights

Ramadan Playbook 2021

In a post-COVID world, how do you ensure your ad is a hit with viewers during the period of Ramadan? We’ve analysed the top video ads from Ramadan 2020, across...

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Holiday Ad Hub 2020

With emotions running even higher than normal in the run-up to this year’s holiday period, we are using our content testing tool UnrulyEQ to measure which festive ads are generating...

UNderstanding CTV

Our Insights experts Rebecca Waring and Terence Scrope present the UK and US findings from research carried out in July 2020, which identifies consumers’ attitudes to CTV, consumption habits and ad preferences five...