The 2022 World Cup
Australia Consumer Trends Report

The World Cup is coming, and with 5 billion people expected to watch across the globe* Unruly uncovered the viewership trends and behaviors to help you with your plans to reach global fans.

Download the report to discover:

  • What’s driving the fandom in Australia
  • Linear vs streaming behaviors
  • Consumer perceptions of brands aligned with the World Cup
  • And much more!

*FIFA, 2022

AU Report Download