Sam Sherson to speak at NextM Stockholm
We’re excited to announce that our SVP of Data Partnerships, Sam Sherson, will be speaking at NextM Stockholm in April.
Hailing from New Zealand, Sam’s talent for numbers and enthusiasm for marketing led to a career in media, encompassing roles at MediaCom and OMD, before taking Director-level positions at the Guardian.
Inspired by the pace of change in the ad tech industry, Sam is passionate about cleaning up the digital marketing ecosystem to reward those who genuinely create value. His ability to help others see the value in data has seen his expertise published in trade titles including Exchangewire and Media Briefing.
Sam will be speaking at NextM on ‘The Art of Science and Emotions’ at 13:50 and will take the audience on a journey that explores the different applications of emotional data and demonstrates how emotions provide the competitive edge in a brands media strategy, now and in the future. Emotional data is the new secret sauce that marketers need to pay attention in order to supercharge campaign performance.
We will also have a stand, where you can test your own emotional responses to video with a facial coding demonstration, enter an amazing competition to win some great prizes, and catch up with our team to find out more about Unruly’s Swedish offering.
We look forward to seeing you at the event! If you’d like to book in an appointment with our team click here and enter your details.