Unruly helps to launch the new Chris Evans Breakfast Show on Virgin Radio
Legendary UK broadcaster Chris Evans launches his new Breakfast Show this week at Virgin Radio UK, and Unruly is helping to promote the show by distributing a video campaign.
A series of videos, featuring Evans and his family, will be distributed across Unruly’s network of premium publishers. The ads will also be served through the Verified Marketplace – the multi-publisher alliance comprising News UK, the Telegraph and the Guardian News & Media.
Virgin Radio is part of the Wireless Group, owned by News Corp UK. Thanks to an innovative 12-month sponsorship deal with Sky, the new breakfast show will run without ad breaks.
The Chris Evans Breakfast Show is broadcast Monday-Friday, 06:30am-10:00am on DAB 11A and Sky 0215.