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Contextual is Key: Philo’s Aulden Kaye Shares How Contextual Targeting Benefits Both Advertisers and the Viewer’s Experience

Unruly’s Ally Appelbaum, Sr. Director of Publisher Development, sat down with Aulden Kaye, Director of Advertising Partnerships at Philo, to discuss the hot topic of contextual targeting on CTV/OTT. 

Learn how Philo leverages features like genre and rating targeting to deliver a more cohesive ad-viewing experience to their audience and relevant content environments for advertisers.  

Big thanks to Aulden and our friends at Philo for participating in Unruly Talks!