Unruly / Blog / Short Form Magicians & Competitions: 6 Branded Vines You Should Watch Right Now

Short Form Magicians & Competitions: 6 Branded Vines You Should Watch Right Now

Ah, the joy of six. Vine is leading the way in short-form content and becoming an essential part in global brands’ content strategies.

However, it’s not always easy to stand apart from the competition. With over 200M active users, there’s a lot of great content out there capturing the attention of millions. So if you were wondering which advertisers are coming out on top, we’ve got you covered in our weekly round-up.

This week we’ve got a mix of competitions, Halloween and clever cola.



6. Dominos UK


We all know every gamer’s favourite food is pizza. Well, what could be better after you’ve finished off the last slice to have the ultimate pizza box trophy. As part of a new competition, Dominos UK is offering anyone who can complete Halo 5: Guardians in 36 hours a very unique pizza box Halo helmet, plus free pizza, of course. Fancy a slice of the action? Head over to Dominos for more info.


5. Doritos UK


Seems competitions are the flavour of the times for brands on Vine. This week Doritos is offering lucky snackers a pair of tickets to Champions League matches. What are you waiting for? Go grab yourself a bag.


4. NatWest


NatWest get into the Halloween swing in its latest Vine campaign. Full moon, half moon, it doesn’t matter – NatWest can always lend a hairy hand for its customers.


3. Coca-Cola


Coke partners up with Vine master Pinot to create this sweet little 6-second number. You’ve all seen the Coca-Cola drink selector machines, well, Pinot sketched his very own, bubbles and all. Delicious!


2. Ford Europe


Ford is really investing in Vine as part of their mobile content strategy at the moment. This time around they’ve utilized the man magician Zach King, but stuck him with UK Vine hopeful Aaron Crascall. Sometimes I wish we all had Aaron’s power of active noise cancellation. Ah, bliss.


  1. Walkers Crisps


The internet has been awash with Back To The Future-related content of late. With lots of talk around the actual technology the film projected correctly, Walkers has put together a competition which will bring crisps back from the past. Similar concept, just the other way. Question is, which retro flavours will make the cut? Get voting for your favourites.


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