As Vine continues to have a huge impact on video marketing across the web, more and more brands are clamouring for their 6 seconds of fame.
But with a tidal wave of short-form content engulfing the Open Web, it’s not always easy to find the best of the bunch. So to help you find quality inspiration and liven up your hump day, Unruly has rounded up this week’s best branded Vines. The latest round of innovative short-form content includes the best basketball free throw you’ve ever seen, a wandering pen and a magic hole in one.
So cancel your plans for the next half-minute and enjoy!
We all know a Type A driver with a zero-tolerance policy towards food in their car, and Ford makes light of that sticky situation in this humorous video. While nothing sucks quite like losing your popsicle, the seat-mounted vacuum seems a little excessive, so don’t worry about facing off with one in the latest Ford Focus.
5. Sanuk Footwear
Shoe brand Sanuk Footwear has enlisted Vine pro Matt Cutshall for the latest addition to its amusing #neveruncomfortable campaign. Between saving the girl and scoring a no-hands three pointer, it’s difficult to put a foot wrong in shoes like his.
4. Burt’s Bees
This imaginative Vine for Burt’s Bees is one of the best animations we’ve seen on the platform in quite some time. With superb creative like this, it should be clear to brands looking to attract an audience that they can always catch more flies with honey than with vinegar.
Vine magician Zach King scores again with another entertaining video for Lacoste. Sporting a smart Lacoste polo as he completes an impressive trick shot, this is well above par for a branded short form video.
Lowe’s has once again made the cut with another brilliant DIY tip. Doubling as an advertisement for its DeWalt Miter Saw, the Vine-savvy brand once again delivers more than meets the eye.
1. Samsung Mobile USA
Samsung Mobile US tops the bill this week with this delightful stop motion piece by Vine star Meagan Cignoli. This simple yet effective video shows off the quality at hand for the Galaxy S-Pen, which claims to allow users to actually write on their smartphone.