Unruly’s US President Shares The Secret To Super Bowl Advertising Success

Just what makes a successful online Super Bowl ad? And what can we expect at this year’s event? 
Unruly’s U.S. President Richard Kosinski answered these and many more questions on a recent trip to the UK.
With one of the biggest advertising events of the year due to start in just a few days’ time, Richard gives his thoughts on what a brand needs to do to strike gold at the Super Bowl.