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Stay ahead of the curve and at the forefront of ad tech with the Unruly blog, covering stories from across the Unrulyverse and beyond!

  • Pregnant Men And A Dancing Gem: 5 Ads You Should Watch Right Now

    Pregnant men waddle around, amateur footballers dis Messi and a PSA sends shivers down viewers’ spines. Only in Adland! But which are the must-see ads over the last seven days? Well, after a week watching the best (and worst) video advertisements on the net, we’ve picked the five essential ones to watch so you can spend the rest of your time enjoying the, hopefully sunny, weekend.

  • The 12 Plays Of Christmas: The Really Early Guide On How To Create The Perfect Festive Ad (Part 2)

    It’s Chriiiissstmasss! No, really. There may not be any mistletoe or wine on show right now, but brand managers are already busy plotting their festive ad campaigns. But don’t worry, Unruly has been tracking the most shared Xmas ads since 2006 and, using data collected by our Unruly ShareRank algorithm and our Unruly Custom Audiences platform on some of the biggest hits of 2014, and we have come up with some content and distribution tips on how to create the perfect Christmas campaign.

  • Saved By The Bell And Beards From Hell: Five Ads You Should Watch Right Now

    Nineties TV show ‘Saved By The Bell’ gets Photoshopped (very badly), golf becomes 43,001% more interesting and a bearded man eats shaving foam for breakfast. Yep, it’s just another week in Adland. But which are the must-see ads over the last seven days? Well, after a week watching the best (and worst) video advertisements on the net, we’ve picked the five essential ones to watch so you can spend the rest of your time enjoying the, hopefully sunny, weekend.

  • The 12 Plays Of Christmas: The Really Early Guide On How To Create The Perfect Festive Ad (Part 1)

    It’s Chriiiissstmasss! No, really. OK, they do say it comes earlier every year, but admittedly four-and-a-half months is pushing it. But don’t worry, there is nothing wrong with our calendars and we are not one of those weird people who celebrate December 25th every day (as much as we love Wizzard’s classic Christmas hit).  Sure, there may not be any mistletoe or wine on show right now, but brand managers are already busy plotting their festive ad campaigns.

  • 5 Tips On How To Create An Effective Back-To-School Video Campaign

    From gadgets to pens & paper to new clothes, the back-to school shopping season is right around the corner. According to the National Retail Federation, the average US family with children in grades K-12 plans to spend $630.36 on electronics, apparel and other school needs, down from $669.28 last year. Total spending is expected to reach $24.9 billion. And when you add spending for K-12 as well as college, it’s expected to reach $68B.

  • Space Jam And Old Spice Slam: 5 Ads You Should Watch Right Now

    Erica Cantona finally swims the Channel (well, sort of!) and Space Jam returns! It’s just another week in Adland! After a week watching the best (and worst) video advertisements on the net, we’ve picked the five essential ones to watch so you can spend the rest of your time enjoying the, hopefully sunny, weekend.