Dancing In Starbucks And Invincible Party Cups: 6 Branded Vines You Should Watch Right Now
Brands are increasingly recognizing the influence of short form video as a way to engage and attract an audiences online. But which advertisers are coming out on top in their head-to-head battles for bite-sized consumer attention?
With just 6 seconds to impress, creativity is key and we’ve rounded up this week’s 6 best branded Vines to show you how it’s done.
In this week’s round-up, we have invincible party cups, bath-time magic and ‘Sportsmageddon’.
Enjoy!
6. McDonald’s
On May 2, something beautiful happened: Sportsmageddon.
For what was quite possibly the greatest day of sports in recent history, McDonald’s celebrated with a montage of what was to come.
Now, if only the Mayweather/Pacquiao fight had had as much action as this 6 seconds…
5. Logitech
Spills, spills, spills. That’s how the Destiny’s Child song went, right?
Logitech shows that just because you’re messy (and believe us, we are!), your keyboard doesn’t have to be.
4. Starbucks
Anyone who’s ever watched a video on Vine or Facebook will be sure to recognize this crazy head.
For those of you who don’t know, Arron Crascall is a one-man show whose shameless videos have had the world in stitches. So it’s no wonder Starbucks have taken him on board to do a dance in the streets to promote their new frappucinos.
It reminds us of a certain similar scene from Zoolander – only without the dumb male models.
3. Hefty Cup
Celebrity Viner Logan Paul takes on the Hefty Cup Challenge.
Spoiler alert: His superpowers prove to be no match for the famous red party cups!
2. Hewlett-Packard
Hewlett Packard employs the use of some clever special effects to demonstrate the high quality of its printers.
Shout out to Zach King who started this trend on Vine and is definitely royalty when it comes to mastering the art of deception!
1. Unilever
Speak of the Devil, Zach King once again tops the list of the best branded Vines this week. Known as Vine magician, Zach’s videos always inspire his viewers and never disappoint.
In his latest video, the special effects guru takes Unilever’s #ReimagineThat campaign to the next level, transforming his sitting room into the bathroom so he can test out his new up-cycled boat.
Zach is without a doubt one of the best Viners out there. We caught up with him last year and spoke to him all about finding fame on the video sharing platform.
