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R is for RTB

In the latest addition to our A-Z of Adtech series our Product Compliance Director, Kelly Jacobson Collins, takes a look at RTB and the ICO’s latest report. Real-time Bidding (RTB)...

Q is for Quality Environments

For the next in our A-Z of adtech we take a look at how to decide whether a site is quality/premium. If you work in the advertising sector you’ve most...

P is for Programmatic

In our latest addition to the A-Z of adtech, our Programmatic wiz, Paul Gubbins, breaks down and simplifies the different types of programmatic advertising. If you need a short and...

O is for Outstream

For the next in the A-Z of adtech series, our Demand BD Executive, Luca Bozzo, looks at the wonderful world of outstream, where we began, how it’s being used, and...

N is for News environments

In this edition of the A-Z of adtech, we examine how premium environments like news sites, boost metrics for video ads. A recent study by Newsworks and the Association for...

M is for Mute

In our next in the A-Z of adtech series we look at optimising creative for sound off, and whether audio metrics are still a valid way of measuring ad performance....

The GDPR, one year on

Last week, to mark one year since the GDPR came into force, the IAB UK hosted Quantcast’s Evolution of Data Privacy event and our Product Compliance Director, Kelly Jacobson Collins,...