CTV publishers and broadcasters realise that the fragmented supply landscape doesn’t help anybody, so more and more publishers are choosing to work with the Unruly SPP to make it easy for marketers to plan, buy, and measure premium advertising campaigns with one set of metrics, and to do so at scale.
Publishers and marketers alike realise that CTV is already a mainstream advertising opportunity, and that the growth is coming at pace. For example, the volume of CTV ad-requests made to the Unruly SSP jumped 1,204% from January 2022 to January 2023, which shows just how fast the CTV advertising space is evolving.
We’re proud to partner with publishers and broadcasters who offer premium, brand safe inventory at scale including Little Dot Studios, VIDAA (HiSense TV’s), Pluto TV, Xumo, Axiom Media, Turner Media, Jukin, Funke Digital, Media 16, GB News, Talk TV, Waipu TV and many more.
As the demand for premium CTV advertising inventory increases, Unruly will continue to partner with more of the world’s best publishers and broadcasters in order to curate the best quality inventory for our advertisers.
