The hardest working
CTV & video monetization partner​

Unruly / Publishers

TV Broadcasters & Publishers Choose Unruly

Unruly’s solutions ensure that content providers have
the tools, tech, expertise and account support to maximize the value of their inventory​

You’re in
Control​

Our CTRL self-service platform enables you to package, price, and sell inventory through programmatic direct, preferred, and non-preferred deals​

Truly
Unique Demand​

Leverage our direct sales channels with global advertisers, agencies and DSPs – including demand from Tremor Video and Amobee DSPs

Centralized
DMP​

Enrich your inventory with unique blended TV Intelligence viewership data or other premium data sets to drive more value for your supply

Advanced Unified Auction & Ad Serving​

Spearad helps publishers deliver better ad-viewing experiences to their consumers and maximize the value of their ad breaks on CTV/OTT

Partner Testimonials

Unruly’s deep CTV expertise and capabilities, unique demand and integrated ad server to streamline our monetization, made it a clear decision to give preference to the platform.
Guy Edri, EVP, VIDAA
We’ve seen tremendous year-over-year growth in revenue – especially when taking advantage of their PMP tools – and are confident that in tapping into capabilities like audience and contextual targeting, our inventory will become even more attractive to buyers. We’re very excited to keep the positive momentum going with Unruly.
Mike Richter, SVP, Global Revenue Operations CTV & Digital, TMB (Trusted Media Brands)
Brands are always looking for a way to be more efficient and precise in reaching consumers on OTT, and we want to ensure that we’re helping them achieve that goal. Luckily for us, Unruly’s CTRL audience targeting allows us to easily add in segments to meet advertiser demand and in turn, maximize the value of our inventory. We were excited to have exceeded our own VCR benchmarks for the advertiser in this campaign and hear firsthand from them that we delivered unique ad exposures to users who were not reachable in other TV environments.
Eric Fitzpatrick, VP, Strategy, Glewed TV
With Unruly we see some of the strongest performance metrics of any of our partners. In addition to their above-average win rates and use rates, their intuitive UI makes it simple to set up and track advertiser campaigns. The Unruly team is proactive, innovative and always a pleasure to collaborate with. Our close work with Unruly has allowed us to build a mutually beneficial partnership that provides a best-in-class, efficient programmatic solution for advertisers buying in the CTV space.
Aulden Kaye, Director, Advertising Partnerships, Philo

Unruly CTRL

Unruly CTRL is our self-service platform for publishers to seamlessly set up and activate programmatic deals, including direct, PMPs, and open auction.

Spearad

Spearad is a purpose-built unified auction and ad-serving solution for TV broadcasters and TV content publishers to deliver a better advertising experience for their CTV/OTT audiences.

TV Intelligence

TV viewership data has become the preferred currency for accurately reaching TV-viewing households, but with a growing number of disparate datasets available, it’s become a challenge to control duplication. In leveraging our TV Intelligence solution, brands are able to holistically and accurately measure their open web campaigns.

Hands on help

As an Unruly publisher, you’ll receive hands-on account management services that help with set-up, as well as yield and revenue optimization support. You will also have self-service access to the Unruly CTRL platform for in-depth campaign information and filters that provide the transparency needed to manage and grow your ad revenue.

Unruly Shield

Protect your reputation online with our industry-recognised brand safety promise underpinning Unruly.

Unruly Shield combines in-house technology, third party integrations, industry certifications and daily quality assurance to ensure we’re playing a leading role in improving the quality of the ad experience for advertisers, publishers and consumers.

To find out more about Unruly Shield’s in house team and tech, third party technology partnerships, and industry certifications click the below button to download the Unruly Shield one-pager.

Say Hello

Want to better monetise readers through polite ad formats that follow LEAN standards, delivering happier viewers? Get in touch.

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