The data-driven CTV and video platform

UnrulyX helps trading desks reliably target unique audiences at scale in premium environments with less media waste and better ROI.

Inventory is available to buy through our direct and deep relationships with all leading DSPs, including:


Quality and efficiency at scale

UnrulyX Shield

Protect your reputation online with our industry-recognised brand safety promise underpinning UnrulyX.

UnrulyX Shield combines in-house technology, third party integrations, industry certifications and daily quality assurance to ensure we’re playing a leading role in improving the quality of the ad experience for advertisers, publishers and consumers.

To find out more about UnrulyX Shield’s in house team and tech, third party technology partnerships, and industry certifications click the below button to download the UnrulyX Shield one-pager.

UnrulyX Shield

UnrulyX Formats

Deliver the right message to the right audience at the right moment with our wide range of engaging multi-screen ad formats.

Unique audiences

UnrulyEQ allows trading desks to reach the most relevant audiences at scale, by understanding and analysing their emotional, behavioural and cultural characteristics. Trading desks can also purchase data-led PMPs – powered by UnrulyEQ, second-party partnerships and News Corp – that smash campaign goals and KPIs.

Unique audiences

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