Doritos’ “Ultrasound” Ad Takes Super Bowl 2016 Crown

Budweiser’s three-year dominance ends as shares of top 10 down by more than a third.

Doritos “Ultrasound’ is the most shared ad of Super Bowl 2016, according to data supplied today by video ad tech company Unruly.

The ad, which features a pregnant woman getting an ultrasound while her husband munches on a bag of Doritos, attracted a total of 893,465 shares, putting it way ahead of the extended version of T-Mobile’s “Restricted Bling”, in second spot (346,854 shares).  

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After a week watching the best (and worst) video ads on the web, we’ve picked the five essential ones for you to watch. 

In this week’s round-up we have our Super Bowl special showing the best ads that were released this week including regulars such as Budweiser, a terrifying creation from Mountain Dew and an inspiring ad from Audi. So without further ado, here is our weekly round-up of the five ads you should watch right now.

Enjoy and have a great weekend!

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The Super Bowl is, well, the Super Bowl of advertising. Besides celebrating the abilities of muscle-bound giants to run into each other at full speed, Super Bowl weekend has also traditionally been a showcase for the biggest, flashiest and weirdest advertising the world’s biggest brands have to offer.

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With any upcoming sporting event, people typically fall into one of two categories: either you’re impossibly excited or you don’t care at all. Not so with the Super Bowl, which kicks off its 50th outing on next month at Levi’s Stadium in Santa Clare.

Despite featuring the world’s least comprehensible sport, the Super Bowl has managed to safeguard itself against viewer fatigue by turning itself into an all-singing, all-dancing, meme-producing circus, with star-studded advertisements as one of the main attractions.

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