Yetis And Pancake Celebrities: 6 Branded Vines You Should Watch Right Now

Vine recently reached its second birthday. The short-form video platform has enjoyed huge success in its short life, with millions of Vines being posted every week.

However, it’s not always easy to find the most engaging branded content. So if you’re looking for inspiration, you’re in safe hands here. In just 36 seconds, you’ll know which brands are doing Vine right.

In this week’s round up, you’ll find yetis, pancakes and amorous birds.

Enjoy!

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Vine turns two this weekend. The short form video app certainly has a lot to celebrate during its short life. Millions of users and already one of the first platforms to be included in marketing plans, there’s no doubt that Vine is one of the most exciting and disruptive developments to happen to the online video landscape in recent years.

In fact, Vine recently announced that in the past 10 months alone, there have been over 347 billion loops. But what does the future hold for the six-second sensation?

We spoke to the top Vine creators on the planet to ask them for their Vine predictions for the next 12 months:

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Vine celebrates its second birthday this weekend. The short-form video platform has enjoyed huge success in its short life, with millions of Vines being posted every week.

Only problem is it’s not always easy to find the most engaging Vine content. So if you’re looking for inspiration, you’re in safe hands here. In just 36 seconds, you’ll know which brands are doing Vine right.

In this week’s round-up, we have scary trainers, reckless babies and bohemian models to keep you company during these cold months.

Enjoy!

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No longer can brands brush these new age video platforms under the digital rug. As time passes, competition is rising fast and brands across the globe are missing their opportunity to engage their ever-growing mobile video audiences.

As the digital marketing battleground increasingly goes mobile, the micro video platforms have been leading the march for consumer attention. In the past 18 months we’ve seen a huge shift in the online video world. The global adoption of the smartphone has led to mobile-first consumption habits and new-found domination of mobile video apps like Vine and Snapchat. No longer is YouTube the go-to online destination for video-goers. These two short form heavyweights have impacted the video landscape for good.

If you thought you could sit back and have your video re-purposed for mobile, then it’s time to wake up. Times have changed! Native, platform-specific content must be complementary to users’ feeds, not intrusive.

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