Unruly Acquires Social Ad Platform Furthering International Expansion And Solidifying Position As Global #1 For Social Video Marketing

 Enlarged media footprint and combined customer base confirms Unruly’s position as Number One for Social Video Marketing. Company poised to pounce on $10 billion social video advertising opportunity.

London and New York, 13 May 2013 – Video technology company Unruly today announces it has acquired Shareifyoulike, the leading German platform for social video advertising. The acquisition combines Shareifyoulike’s portfolio of high quality media partners with Unruly’s global media footprint and proprietary technology, used by two-thirds of the Interbrand 100 and their agencies. Unruly’s international expansion has been rapid in order to meet growing demand from brands; the company now includes 11 offices worldwide, including five in the US.

With online video advertising the fastest growing category of ad spend in 2012 and predictions that global online video advertising spend will rise to $10 billion by 2015, the acquisition confirms Unruly’s position as the global market leader for social video marketing and supports its mission to deliver the most awesome social video campaigns on the planet.

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What do human flea collars, cats singing classic 80s hits and Germans smoking sausages all have in common? Well, it may sound like a dream you once had after eating too much cheese before bed, but in fact they all feature in this month’s round-up of the Unruly Global Ads Chart.

From the sublime to the completely ridiculous, the shortest month saw a lot of new brands walking tall in the top 20 of the Unruly Viral Video Chart. However, leading the way at number one is an-all-too-familiar sight – a Budweiser Super Bowl ad. Edged out of top spot during January by Thinkmodo’s prankvert “Devil Baby Attack”, the alcohol brand’s cute Clydesdale campaign “Puppy Love” took the number one position at a canter during February thanks to a storming performance during Super Bowl Sunday.

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