PowerLinks And Unruly Partner For Programmatic Native Video Ads

Marks First Programmatic Native Advertising Partnership for Premium In-Feed Video

NEW YORK, NY. May 7, 2015 — PowerLinks, the programmatic native advertising platform, and video ad tech company Unruly have come together to launch an industry first programmatic native advertising partnership.

The partnership will enable buyers on the PowerLinks demand-side platform (DSP) to run video campaigns across premium publishers on UnrulyX, where audiences will see native ads across all devices, served through In-Feed placements on home pages and in content streams.