News You Can Use: Outstream Video Spend Overtakes Pre-Roll

Each and every week Unruly scours the web for the biggest headlines in advertising, compiling them all together in one handy place so you can stay up-to-date with the newest trends and breaking stories.

This week we’ve got a special edition of News You Can Use, focusing on the latest ad spend report from the IAB and PwC.

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Every week Unruly scours the web for the latest and greatest headlines, reports and research you need to stay ahead of the game!

This week we take a deep dive into a new US programmatic ad spend report from eMarketer, as well as taking a look at the latest viewability initiative from IAB Tech Lab.

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Every week Unruly brings together the biggest headlines and breaking stories from the world of advertising – compiling them in this handy list so you can catch up with everything you need to know before the weekend.

This week’s news includes the latest programmatic forecasts from eMarketer, a round-up of the greatest 2018 April Fool’s ads and an ambitious plan for the Boston Marathon from adidas.

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Each and every week Unruly scours the web for the latest news, developments and research from across the media and advertising industries.

While the ad industry flocked to London for Advertising Week Europe, the topic on everyone’s lips was the emerging Facebook/ Cambridge Analytica story.

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Unruly every week compiles the biggest stories in Adland into a handy round-up so you can catch up on anything you might have missed before the weekend.

In this week’s round-up we have some research which highlights a growing concern among advertisers around the quality of video ad inventory and news on how the Times’s Up campaign is hitting Adland.

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Each and every week Unruly scours the web looking for the biggest headlines in advertising and marketing, bringing them all together in one handy list so you can stay up to date with what’s happening across the industry.

This week we take a look at what’s on the cards for Mobile World Congress, which kicks off in Barcelona next week (February 26-March 1). We also dig into a wide-reaching report from eMarketer looking at the impact of GDPR.

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Every week Unruly scours the web for the latest and greatest headlines, reports and research you need to stay ahead of the game.

This week we took a deep dive into the effectiveness of the Super Bowl 2018 ads using our emotional testing tool UnrulyEQ and revealed the real winners and losers of the big game!

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Each and every week Unruly hunts for the biggest headlines in advertising and marketing, bringing them all together in this handy list so you can stay up to date with what’s happening across the industry.

This week Unruly announced the appointment of its new CEO, Norm Johnston, who joins us from Mindshare.

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Each and every week Unruly hunts for the biggest headlines in advertising and marketing, bringing them all together in this handy list so you can stay up to date with what’s happening across the industry.

This week the Trustworthy Accountability Group announced plans to incorporate Ads.txt, the IAB’s transparency initiative, into its anti-fraud certification process.

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Each and every week Unruly hunts for the biggest headlines in advertising and marketing, and then brings them all together in this handy list so you can stay up to date with everything happening across the industry.

This week YouGov Australia released research proving the impact of CSR policies for APAC brands, while a recent survey suggests transparency is still a major issue for programmatic ad buyers.

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