Unruly And News UK Launch First-Party Data Segments To Help Advertisers Engage Home Movers

  • Video ad tech company partners with The Times, The Sunday Times and The Sun to help brands and agencies identify and reach home movers and property improvers at scale
  • Sought-after mover audience spends over £10,000 before, during and after a move while home movers are 78% more likely to buy new products
  • Unruly also launches pop-up version of its future Home at Cannes Lions – designed to help marketers to engage with consumers in the connected home

CANNES – June 19, 2017 – Advertisers can reach UK home movers at scale using high quality, first-party audience data and new targeting solutions launched in Cannes today by Unruly and News UK.