Can ‘Heritage’ Ads Help Brands Cut Through The Noise In 2016?

It’s official…The most popular new content trend for 2016 is the “Heritage ad.” Vice President of Marketing & Insights Devra Prywes tells us more about this new Adland theme, and how brands can leverage their legacy to reach more people.


Cara Delevingne sings, supermarket checkouts play Jingle Bells and Harvey Nicks tries to stop you getting rubbish Xmas presents . Yep, it’s just another week in AdLand!

So which ads have caught fire on the web over the last seven days? Here are our five picks.