4 Key Takeaways From #dmexco2017

Well, that’s a wrap on #dmexco2017 – the year “digital media turned 21 years old, surpassing TV as the number one form of advertising” – and, boy, we were busy!

Not only did Unruly take part in various panels on leadership innovation and the connected home during the two days in Cologne, Germany, we also took our #FutureHome with us this year.


dmexco 2017 is less than two weeks away. But with more than 570 international speakers and over 250 hours of events across 15 stages, how do you know what’s worth seeing?

The line-up for this year’s conference in Cologne, Germany, is certainly impressive, with numerous CEOs and CMOs of leading international companies such as Nestlé, P&G, Unilever, Microsoft and more discussing the latest marketing and advertising trends.