Unruly At 10: Watch Unruly Co-Founders Reflect On Last 10 Years

This month marks 10 years since Scott, Matt and myself started up Unruly.

From distributing our first campaign “Krumping – Matrix Style!” out of a leaky office in the Truman Brewery, in Shoreditch, (where it was *just about* possible to upload a video on the single ADSL line without crashing the system) to becoming a high-profile scale-up and part of the News family in 2015, the Unruly journey over the past decade has been incredible, exhilarating and beyond our wildest dreams.

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If Olympic gold medals were handed out to brands, P&G would be at the top of the podium.

To celebrate the 2016 Olympics in Rio being just one year away today, video ad tech company Unruly has compiled a list of the top 10 most shared Olympic ads of all time. And with three videos in the chart, including the first two spots, it’s P&G which leads the way.

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Vine recently reached its second birthday. The short-form video platform has enjoyed huge success in its short life, with millions of Vines being posted every week.

However, it’s not always easy to find the most engaging branded content. So if you’re looking for inspiration, you’re in safe hands here. In just 36 seconds, you’ll know which brands are doing Vine right.

In this week’s round up, you’ll find yetis, pancakes and amorous birds.

Enjoy!

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Europe is rude, the future has four legs and animals are best buds.

Sound strange? Well, it’s just another week in AdLand.

Here’s the five best ads Unruly have been sampling this week.

Enjoy!

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With over 40 million highly-engaged users and scores of celebrity Viners producing videos every day, Vine is a seriously hot platform at the moment.

However, it’s not always easy to find the most engaging content. So if you’re looking for inspiration, you’re in safe hands here. In just 36 seconds, you’ll know which brands are doing Vine right.

In this week’s round-up, we have skating Rs, carolling Vine stars and an origami catwalk.

Enjoy!

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As brands increasingly turn to Vine to connect meaningfully with their audiences, there is ever more potential to explore the platform’s creative possibilities.

However, with over 40 million registered users, it’s not always easy to find the most engaging content. So if you’re looking for inspiration, you’re in safe hands here: in just 36 seconds, you’ll know which brands are doing Vine right.

In this week’s round-up we watch sumos battle, see some vinyl-smashing shoes and finally learn how to remove sticker residue.

Enjoy!

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With over 40 million highly-engaged users and the introduction of ‘loops’ as an all new popularity metric, Vine is seriously hot stuff right now.

However, with floods of short-form content engulfing the Open Web, it’s not always easy to find the most engaging content. So if you’re looking for quality inspiration, you’re in safe hands here. In just 36 short seconds, you’ll know which brands are doing Vine just right.

In this week’s round-up we watch a mustachioed monkey, a headless Hyundai driver and a shocking mobile phone.

So cancel your plans for the next half-minute and enjoy!

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There are no winners and losers on Christmas day, except maybe when it comes to share-happy brands. As with “water cooler events” like the World Cup or the Super Bowl, Christmas is heavily-contested marketing ground, with brands teasing their advertising strategies months ahead of the big day.

Though we’re still weeks away from popping the first box on our advent calendar, plenty of brands have started throwing their novelty Santa hats into the ring. And it’s easy to see why. According to Unruly’s Viral Video Chart, two of the twenty most-shared viral ads of all time are Christmas spots, accruing nearly five million shares between them.

The question is: who’s found a gift in their stocking and who’s found coal? Christmas advertising is a delicate art, and John Lewis’ early contender shows the retailer knows exactly what it’s doing.

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As Vine continues to have a huge impact on video marketing across the web, more and more brands are clamouring for their 6 seconds of fame.

But with a tidal wave of short-form content engulfing the Open Web, it’s not always easy to find the best of the bunch. So to help you find quality inspiration and liven up your hump day, Unruly has rounded up this week’s best branded Vines. The latest round of innovative short-form content includes the best basketball free throw you’ve ever seen, a wandering pen and a magic hole in one.

So cancel your plans for the next half-minute and enjoy!

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As more and more marketers realise the impact that short-form video can have, it’s no surprise that Vine is high up on every brand’s agenda.

But with a tidal wave of short-form content engulfing the Open Web, it’s not always easy to find the best of the bunch. So if you’re looking for quality inspiration, you’re in safe hands here. In just 36 short seconds, you’ll know which brands are doing Vine just right.

In this week’s round-up we witness a vanishing car, rouse a slumbering cat and go into the sky with diamonds.

Enjoy!

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