Unruly brand safety

Many say premium publishers have been disintermediated from their audiences by programmatic buying and selling. However, since GDPR  landed, browsers have clamped down on 3rd party cookies and initiatives like... 08/10/2018
Programmatic and publishers: a heavenly match?

Many say premium publishers have been disintermediated from their audiences by programmatic buying and selling. However, since GDPR  landed, browsers have clamped down on 3rd party cookies and initiatives like...

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The Consortium enables members to leverage a standard identity framework for people-based marketing within programmatic channels New York, December 14, 2017 - The Advertising ID Consortium, the open identity solution... 14/12/2017
The Advertising ID Consortium Announces New Member Companies

The Consortium enables members to leverage a standard identity framework for people-based marketing within programmatic channels New York, December 14, 2017 - The Advertising ID Consortium, the open identity solution...

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The ANA estimates advertisers can lose almost $7billion a year to ad fraud - an astounding figure that highlights the desperate need for action to combat fraudsters.   As a... 11/12/2017
How An Increase In TAG Certifications Will Affect Brand Safety

The ANA estimates advertisers can lose almost $7billion a year to ad fraud - an astounding figure that highlights the desperate need for action to combat fraudsters.   As a...

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This article from Unruly COO Kenneth Suh originally appeared in Mediapost Catfishing doesn’t just exist in the world of online dating. Ad buyers have been caught up purchasing inventory for what... 27/11/2017
Your Programmatic Traders Are Being Catfished – Ads.txt Can Help

This article from Unruly COO Kenneth Suh originally appeared in Mediapost Catfishing doesn’t just exist in the world of online dating. Ad buyers have been caught up purchasing inventory for what...

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We're passionate about brand safety at Unruly. We recently became the only video SSP to receive an independent review certifying our compliance with the Trustworthy Accountability Group’s (TAG) Inventory Quality... 02/08/2017
Unruly Receives Anti-Fraud Seal From JICWEBS

We're passionate about brand safety at Unruly. We recently became the only video SSP to receive an independent review certifying our compliance with the Trustworthy Accountability Group’s (TAG) Inventory Quality...

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Viewability, ad fraud, brand safety and some delicious cupcakes were on the menu at the Town Hall organised by the Joint Industry Committee for Web Standards (JICWEBS) this week. Unruly’s brand safety... 24/11/2016
One For All, And All For One: Three Key Takeaways From JICWEBS’ Town Hall Meeting

Viewability, ad fraud, brand safety and some delicious cupcakes were on the menu at the Town Hall organised by the Joint Industry Committee for Web Standards (JICWEBS) this week. Unruly’s brand safety...

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Making sense of programmatic language can be tough. Especially when we’re faced with jargon, multiple words meaning the same thing, or varying definitions for a single word. Sick of nodding your... 14/07/2016
Learn The Programmatic Lingo: Viewability Or View-Inability

Making sense of programmatic language can be tough. Especially when we’re faced with jargon, multiple words meaning the same thing, or varying definitions for a single word. Sick of nodding your...

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By Glen Duncan, Unruly’s Global Ops Director and Chair of IAB Ad Ops Council Concerns around ad fraud and brand safety continue to pose a powerful threat to the health... 08/09/2015
Brand Safety – Better To Geek Out Than Freak Out

By Glen Duncan, Unruly’s Global Ops Director and Chair of IAB Ad Ops Council Concerns around ad fraud and brand safety continue to pose a powerful threat to the health...

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