5 Ads You Should Watch Right Now: Euros 2016 Edition

Today officially marks the kick-off of the 2016 UEFA European Championship – but there’s another competition going on off the pitch, as some of the world’s biggest brands battle it out to be crowned king of the Euros ads. 

We’ve rounded up the best of the bunch this week, so you can decide for yourself who should take home the trophy.

Nike leads the charge with the release of its ‘Switch’ campaign, featuring Adland’s favourite football/model Ronaldo, while Beats injected its usual flair into a player-filled spot.


Rugby balls flying first class, kid astronauts and real-life Pokémon battles. It could only be Adland!

There’s no one who loves watching the most awesome social videos on the planet than us. So after a week of trawling the Open Web for the most engaging and creative content out there, we’ve compiled a list of five best video ads so you can use your time on the net wisely…. like learning how to fold a shirt in under 2 seconds.

Enjoy and happy folding!


Clocks that tell you when you’ll die, rugby stars in notorious gangs and breaking every fashion rule in the book. It could only be AdLand!

But which are the must-see ads over the last seven days? Well, after a week watching the best (and worst) video advertisements on the net, we’ve picked the five essential ones to watch so you can spend the rest of your time enjoying the, hopefully sunny, weekend.