5 Ads You Should Watch Right Now – Back To School Edition

The summer is officially coming to an end, which means one thing – Back To School shopping. So, in place of our normal 5 ads to watch column, we’ve rounded some of the best and most shared Back To School ads.

The Back To School shopping season, which eMarketer defines as July and August, is expected to be worth north of $800bn in the US alone in 2016. So it’s no wonder brands are on the hunt for the perfect, shareable ad.


From gadgets to pens & paper to new clothes, the back-to school shopping season is right around the corner.

According to the National Retail Federation, the average US family with children in grades K-12 plans to spend $630.36 on electronics, apparel and other school needs, down from $669.28 last year. Total spending is expected to reach $24.9 billion. And when you add spending for K-12 as well as college, it’s expected to reach $68B.