Unruly helps advertisers engage a global audience of 1.2bn people on brand-safe, premium sites. Uniquely powered by emotional data, our UnrulyX platform supercharges campaign success.
UnrulyX lets advertisers reach highly engaged consumers, locally and globally, across top publishers on mobile and desktop. 82% of UnrulyX ads are served on comScore 1000 sites, and our priority access to News Corp inventory guarantees quality you won’t find anywhere else.
UnrulyX Shield ensures all ads are delivered in safe, premium environments, backed by our fraud-free guarantee. With 12 years experience and extensive third-party verification, our in-house team safeguards your campaigns and reputation.
Innovative. Engaging. Polite. Deliver the right video to the right audience at the right moment with our wide range of engaging and innovative ad formats.
Highly viewable outstream video ads served between paragraphs of text, available in horizontal and vertical formats.
A sticky ad that stays in-view as the reader scrolls. 100% viewable by design.
Flexible, click-to-play, video format which can be positioned anywhere on the page.
A highly-engaging ad format that displays ads the same way that viewers consume videos on their mobile devices, vertically.
UnrulyEQ uses emotional data to supercharge the impact of video ad campaigns, increasing brand favorability by 74% and purchase intent by as much as 80%.
Test video ads to maximise the emotional and business impact of each campaign, using facial coding, proprietary skippability testing, cultural insights and more.
Our first-party data powers Custom and Popular Audience segments, creating data-enabled PMPs that reach receptive users at scale.
Leverage emotional data to deliver impactful short format ads. Convert content into innovative, engaging new formats. All with UnrulyX Edit Suite.
At Unruly data is very much at the heart of what we do. Keeping user data safe and increasing transparency are important to us, and we are ensuring compliance with the GDPR.
What about our first-party data?
Unruly’s targeting capabilities are based on unique first-party data, collected through an opt-in process that has already been rigorously audited. This means you can continue to supercharge your campaigns with UnrulyEQ Max and UnrulyEQ Lite, our pre-testing tools, and UnrulyEQ Lift for post-testing. You can also purchase our deeper Playbook reports and our audience targeting products including Custom Audiences (eg. Real Audiences, Emotional Audiences, Intender Audiences and more) and Popular Audiences (eg. Seasonal Audiences, Mover Audiences, Personality Audiences and more).
If you’ve got any questions or concerns, just ask us.