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About us

Welcome to Unruly! Unruly is one of the leading video advertising platforms in the world. Publishers use Unruly’s self-service tools, global relationships with premium demand partners, user-friendly ad formats and dedicated support team to maximize their revenue across a range of different screens, including CTV, mobile and desktop.

Unruly’s innovative, multi-format tech, unique audience insights and creative solutions also enable brands and agencies to seamlessly engage global consumers in premium, brand-safe environments.

Unruly News

  • Tremor International Produces In-Depth Forecast of 2022 FIFA World Cup Viewership Trends

    Although cable remains the top viewing platform across markets, live streaming is gaining traction among younger viewers  NEW YORK, November 10, 2022 – Tremor International Ltd. (AIM/NASDAQ: TRMR), a global leader in data-driven video and Connected TV (“CTV”) advertising technology offering an end-to-end platform that enables advertisers to optimize their campaigns and media companies to maximize inventory yield, today announced the release of its 2022 World Cup Global Consumer Trends Report, comprising consumer surveys in the United States, Canada, the United Kingdom, Germany, Australia, Malaysia and Singapore.*  FIFA anticipates that five billion people across the globe will tune into the 2022 FIFA World Cup which will take place in Qatar starting November 20. At a time when media viewing habits are dramatically evolving, the increasing rate of global

Awards

  • Unruly Nominated for Best Ad Ops Team at The Drum Digital Advertising Awards

    Could three be the magic number for Unruly? Our awesome Ops team has been shortlisted for Best Ad Ops Team by The Drum for a third successive year. The last two times Unruly has walked away with the coveted award, but could it be third time lucky? Well, we’ll soon find out. The winners will be announced at The Drum Digital Summit, in a live ceremony on Wednesday, November 11. Best of luck to all the other incredible teams that have been nominated. The Drum Digital Advertising Awards APAC aims to unearth the talented individuals, teams, products, and services that are making the biggest difference in the digital advertising world. For more information, click here.

  • Unruly Shortlisted For Best Use Of Data At Digiday Marketing & Advertising Awards

    Unruly’s research into how advertisers can apply the Peak-End Rule to maximise the effectiveness of their campaigns has been shortlisted at this year’s Digiday Marketing & Advertising Awards Europe in the Best Use of Data category. The Peak-End Rule is a scientific theory coined by the Nobel Prize-winning behavioural psychologist Daniel Kahneman that suggests that we judge experiences, whether positive or negative, based on how we feel at the peak and at the end, instead of judging overall experience. Unruly worked with Richard Shotton, the founder of Astroten, a behavioural science consultancy, and emotion AI pioneers Affectiva to understand whether consumers judge video ads the same way. What we found was videos that generated sharp peaks in emotion were more likely to be remembered by viewers than videos

  • Unruly Shortlisted For Two Awards At The Wires APAC

    Unruly has been shortlisted for two awards at this year’s The Wires APAC. The leading video advertising platform, owned by Tremor International, is a finalist in two categories: Best Ad Ops Team and Best Client Services Team. The winners will be announced virtually at a date still to be confirmed. Rachel Smith, ExchangeWire COO, said: “It is so encouraging to see such quality work being produced across APAC. At ExchangeWire we see such opportunity in the Asia-Pacific region and we were very disappointed not to be in Singapore this year to meet old and new faces, and celebrate their achievements. “We are delighted to be able to offer the industry the ability to present their successes to their peers, and current and prospective clients via The Wires APAC

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